REVIEW · ITALY GHOST TOURS
Florence Haunted Secrets: Echoes of the Dead Exploration Game
Florence has secrets after dark. This self-guided city game mixes a modern murder mystery with a walk through central Florence, using downloadable audio, clues, and phone-based puzzles instead of a live guide. I like the freedom to start at any time and the fact that you can play offline, without chasing a guide or joining a crowded group.
I also like the price, about $7.14 per person, which is modest for an hour of entertainment in one of Europe’s great city centers. The main concern is that the mystery may not match your expectations. One unhappy player expected a focused investigation of the Monster of Florence and found the clues weak and the crime story only loosely connected to the route.
Key points to know before you book

- Start at Piazza della Signoria: The game begins in one of Florence’s grandest public squares, close to Palazzo Vecchio and many central sights.
- Play when it suits you: The experience is available from midnight to 11:30 p.m. daily, and you can begin anytime after booking.
- Use your phone, not a guide: Downloadable audio and clues lead you from stop to stop. There is no physical tour guide.
- Expect puzzles at historic sites: You solve clues to continue, while receiving information about places such as the Museo della Misericordia and Loggia del Bigallo.
- Museum entry costs extra: The route includes museum locations, but admission tickets are not included.
- Best value for independent visitors: The low price works well for couples, families, and small groups who enjoy games more than formal sightseeing talks.
A murder mystery in Florence, with the city as your game board

This experience turns the center of Florence into a puzzle route. Rather than listening to a guide explain every building, you follow directions on your phone, hear the story, and solve clues that point toward the next location.
That makes the experience feel different from a standard walking tour. You are not simply moving from one famous monument to another. You have a reason to look closely, check directions, and pay attention to details around you.
The route covers about one hour, though your actual time will depend on how quickly you solve the puzzles and whether you pause at the sights. You may also spend longer if you enter one of the museums. Since the game is self-guided, you control the pace.
The atmosphere is more playful than scholarly. The story is built around crimes, secrets, and the hunt for a possible culprit or treasure. One particularly positive response praised the detailed writing and the feeling of trying to catch the Monster of Florence. That gives you a useful sense of the tone: dramatic, story-led, and designed to make historic streets feel like part of an investigation.
Still, you should not book this expecting a full crime-history lecture. The experience is sold as a modern murder mystery, not as a formal study of Florence’s real criminal cases. If you want exact dates, long historical explanations, or a guide answering questions in person, this will feel thin.
More Self-Guided Ghost Tours in Italy:
- Florence Inferno: Dante’s Haunted Exploration Game and Tour
★ 4.5 · 33 reviews - Ghosts of Turin: Hidden Spell Exploration Game
★ 3.5 · 8 reviews - Ghosts of Catania Exploration Game and Tour
★ 4.5 · 2 reviews
Starting beneath the Palazzo Vecchio

The opening point is Piazza della Signoria, at P.za della Signoria, 50122 Firenze FI. This is an excellent place to begin because it gives you an immediate sense of Florence’s political and artistic center.
The square is free to enter and usually functions as an open-air introduction to the city. Here, the game gets you oriented before sending you onward. Plan to arrive with enough phone battery for the full session, and make sure you have downloaded whatever the app requires before setting off.
The first stop takes about 10 minutes. You may spend that time listening to the opening section, reading the instructions, and finding the first clue. The square itself can be crowded, so do not expect a quiet setting for every audio segment. You will need to keep one eye on your phone and one eye on the people around you.
That is part of the trade-off with any city game. The setting is real and immediate, but it is also an active public space. Stay aware of bags, traffic, and other pedestrians while you follow the directions.
Palazzo Vecchio and the political heart of the route
The next stop is Palazzo Vecchio, one of Florence’s best-known attractions. The game allows about 10 minutes here, and the building gives the mystery a suitably serious backdrop.
Palazzo Vecchio is closely tied to Florence’s civic power, so it makes sense as a stop in a story about crimes, suspicion, and hidden motives. The game uses the location as part of the narrative rather than treating it as a detached photo stop.
Admission for this activity is listed as free, but that does not mean every part of Palazzo Vecchio is open to you through the game. The supplied details do not include an interior entry ticket, so you should not assume that this booking covers museum admission. If you want to visit inside, check the separate entry arrangements.
This is also where expectations matter. You will receive story content and directions through the app, not a live explanation from a local guide. I like that arrangement for people who enjoy solving things independently. I would choose a traditional guided visit instead if the building itself is your main reason for coming.
The Museo della Misericordia clue

The route then points you toward the Museo della Misericordia di Firenze. This stop is allotted about 10 minutes, and admission is not included.
The museum is useful in the game because it gives the route a more specific target than a simple walk through the center. You follow a clue, solve a puzzle, and receive instructions on how to continue. You also learn about the place you have reached, so the stop is not only about finding the next answer.
That combination is one of the stronger ideas in the experience. A normal audio tour can become passive after a while. Here, the need to solve something gives you a reason to listen closely.
The drawback is that the available details do not explain the exact puzzle format or how much of the museum you can explore during the game. Since museum admission costs extra, you should treat the stop as a location connected to the game, not as a guaranteed museum visit.
If you are curious about entering, budget extra time and check the museum’s own opening details. The game is listed as available daily from 12:00 a.m. to 11:30 p.m., but that broad game schedule does not confirm that every museum remains open throughout those hours.
A few more hauntings around Italy worth booking
- Rome: Paranormal Night Walking Tour & Secret Backstreets
★ 4.9 · 1,921 reviews - Venice Ghost Stories, Legends and Anecdotes Tour
★ 4.0 · 846 reviews - Haunted Rome Ghost Tour – The Original
★ 4.5 · 668 reviews - Venice: Ghost Tour to Rialto and San Marco Square
★ 3.8 · 659 reviews
Loggia del Bigallo and the clue-solving rhythm

Another stop is Loggia del Bigallo, also known as the Museo del Bigallo. Like the Museo della Misericordia, it carries a separate admission charge, and the game allows roughly 10 minutes.
The route’s pattern becomes clear here: reach a historic place, follow the clue, solve the puzzle, and receive the next direction. You also get information about the site, so the game keeps one foot in sightseeing and one foot in fiction.
This stop should appeal to you if you like having a task while you explore. It can be especially useful for families or friends who do not want a long lecture but still want more structure than wandering without a plan.
The experience may be less satisfying if you are looking for a polished theatrical production. The app provides the content, but no performer is physically present. Your group supplies the energy, debate, and sense of drama.
The route apparently returns to both the Museo della Misericordia and Loggia del Bigallo as clue points. That means the experience is not simply a straight line of famous sights. You may revisit or use these places as reference points while working through the mystery.
The final stretch through Florence’s historic center

After the named museum stops, the game continues through additional clue locations before finishing in Florence’s Centro Storico. The exact names of those intermediate stops are not provided, so you should expect the app to reveal them during play rather than plan the route from a printed list.
At each location, you follow a clue, solve a puzzle, receive the next instruction, and learn something about the place. This structure keeps the hour moving. It also means your attention is split between the story and the city around you.
The final named stop is the Centro Storico, with about 15 minutes allowed. The game ends at Via de’ Vecchietti, 28, 50123 Firenze FI. That is a practical finish near the central part of Florence, rather than an isolated endpoint far from the main sights.
The ending location matters if you are planning the rest of your day. You can continue exploring central Florence afterward, though the experience does not include a guide to help you choose your next stop. Since the route is private to your group, you can also pause if someone needs a break, though the supplied details do not explain whether the app has a time limit once started.
What the $7.14 price really buys you

At about $7.14 per person, this is inexpensive by Florence sightseeing standards. You are paying for a self-guided story, audio content, directions, and puzzles rather than an in-person tour or entry to major museums.
The value is strongest when you already plan to walk around the historic center. The game adds a layer of purpose to places you might otherwise pass quickly. For a couple, a family, or a small group of friends, the cost is low enough to make the experience a modest afternoon extra.
The price becomes less attractive if you want substantial historical detail or guaranteed museum access. You will need to pay separately for the Museo della Misericordia and Museo del Bigallo, and you should not count on the game price covering entry to Palazzo Vecchio.
Group discounts are available. If your party has more than 15 people, you need to make multiple bookings. That arrangement may work for a large school or social group, but it could make coordination less simple than booking one conventional group tour.
The freedom of a private, offline tour

The biggest practical benefit is control. You do not have to meet a guide at a fixed morning time, and you can start at any point after booking. The stated operating window runs from 12:00 a.m. to 11:30 p.m. every day, giving you plenty of room to fit the game around museum visits, meals, and other plans.
The game can be played offline. That is valuable in a city where phone signals, roaming plans, and crowded streets can cause trouble. Download the needed material before you begin, then follow the game without needing a live internet connection.
Only your group participates. There is no shared tour party, and there is no physical guide. This gives you privacy and lets you stop to discuss an answer without holding up strangers.
There is also no human contact built into the experience, which may suit you if you prefer independent sightseeing. On the other hand, you lose the chance to ask a local guide why a building matters, correct a wrong turn, or adjust the route around your interests.
Service animals are allowed, and the activity is near public transportation. Most people can participate, according to the available information. Still, the route takes place in central city streets, and the details do not provide a full accessibility description, so you should contact the provider if you need specific information about surfaces, stairs, or museum access.
The story quality is the main gamble
The strongest positive response praised the detailed writing, the engaging historical information, and the feeling of trying to catch the Monster of Florence. That is exactly the kind of reaction this format can produce when the narrative and locations work together.
But the weakest response raised a serious concern: the player expected an interactive and informative walk connected to the Monster of Florence, then found poor clues and little connection to the crimes. That criticism is important because the story is not a small extra. It is the core of the experience.
I would approach the game as a fictional city mystery with historical flavor, not as a definitive Monster of Florence tour. If the app gives you a gripping story and clear puzzles, the route should feel like a clever way to see central Florence. If the clues seem vague or the crime connection feels loose, there is no guide present to rescue the experience.
That split also explains the middling overall score of 4.1 from nine ratings. The concept clearly works well for some people, especially those who enjoy dramatic writing and puzzle-solving. It is not a safe choice for someone demanding precise crime history or a polished, guide-led investigation.
Who should book this Florence game?
I would recommend it to you if you:
- Enjoy murder mysteries, treasure hunts, and phone-based puzzles
- Prefer setting your own start time
- Want a private activity for your own group
- Like exploring independently without a guide
- Already plan to walk through Florence’s historic center
- Want a low-cost activity between major museum visits
I would be cautious if you:
- Want a local expert to answer questions
- Expect a detailed account of real Florentine crimes
- Need museum admission included
- Dislike using your phone while sightseeing
- Prefer a smooth, linear route with no uncertainty
- Are booking mainly to learn about the Monster of Florence
You can cancel for a full refund if you do so at least 24 hours before the local start time. Cancellations within 24 hours are not refunded, and changes in that period are not accepted.
Final verdict: a low-cost choice for puzzle fans
Book Florence Haunted Secrets if you want a flexible, private hour of mystery while walking through the city center. The low price, offline play, free start time, and mix of famous squares with lesser-known museum locations make it a useful add-on to a Florence visit.
Do not book it as a substitute for a serious crime-history tour or a guided visit to Palazzo Vecchio. The story and clues are the deciding factors, and the available feedback is split between praise for the engaging detail and criticism that the crime connection feels weak.
For the right audience, this is a fun way to give your Florence walk a little purpose. For everyone else, the city itself already provides plenty of drama.
FAQ
How long does Florence Haunted Secrets take?
The experience lasts approximately one hour. Individual stops are generally planned for about 10 minutes, while the final Centro Storico stop is planned for about 15 minutes.
Where does the game start?
It starts at Piazza della Signoria, P.za della Signoria, 50122 Firenze FI, Italy.
Where does the experience end?
The game ends at Via de’ Vecchietti, 28, 50123 Firenze FI, Italy.
Is a physical tour guide included?
No. This is a self-guided experience using downloadable audio, directions, and clues on your mobile device.
Do I need an internet connection?
No. The game can be played offline, so you do not need an internet connection while taking part.
Are museum admission tickets included?
No. Admission to the Museo della Misericordia di Firenze and Loggia del Bigallo is not included.
Newly added around Italy
- Your evening in Venice – Legends&Ghosts&Aperitif★ 4.7 · 79 reviews
- Venice Ghost Tour: Haunted Palaces & Secret Canals★ 4.8 · 3 reviews
- Venice: Legends, Anecdotes and Ghost Stories Walking Tour★ 4.1 · 137 reviews
- Venice: Ghosts & Murders – Mysterious Tales of San Marco Area★ 4.5 · 80 reviews
- Venice: Ghosts and Legends Evening Private Walking Tour★ 4.5 · 6 reviews
- Venice Ghost & Legends Walking City Tour★ 3.5 · 83 reviews
- Venice Ghostly Legends Explore on Foot★ 5.0 · 2 reviews
- Ghosts of Venice – Discovering the Unknown★ 3.0 · 63 reviews
Italy Ghost Tours, compared.

Paranormal Night Walking Tour & Secret Backstreets
Read our review →
Venice Ghost Stories, Legends and Anecdotes Tour
Read our review →Browse the lists this tour appears in






